Tata Indicom targets the Social Generation; launches Facebook on SMS

  • 2 options to access Facebook from your Tata Indicom: via SMS or WAP enabled phones
  • All subscribers can now access Facebook on SMS using the short code 51555

Tata Teleservices (Maharashtra) Ltd (TTML), one of the fastest growing telecom service providers, today announced the launch of Facebook Mobile on SMS in India.

Tata Indicom subscribers can now access Facebook on their Tata Indicom phones via SMS. The service enables users to receive, via SMS, their messages and notifications from Facebook. They can also reply, send messages and set their Facebook Status via SMS. When the user is offline or busy at work, s/he can stay connected and continue to share moments via SMS on Facebook.

Announcing this exciting new service, Mr. Rajesh Puri, President-Operations, Tata Teleservices (Maharashtra) Limited said, “At Tata Indicom, it is our endeavour to provide ubiquitous access, for our services, to our subscribers. We are truly excited to be the first operator in India to launch Facebook on SMS, a very useful feature for our subscribers who want to be in touch with their friends, anytime, anywhere.”

“We’re very happy to be working with Tata Indicom to bring its customers a great Facebook experience, and give even more people around the world the opportunity to share and connect on Facebook through their  mobile devices,” said Henri Moissinac, Director of mobile, Facebook.  “More than 30 million Facebook users currently access the site through their mobile devices. This number has quadrupled over the past year, and we expect it to grow as we continue to work with great operators, like Tata Indicom.”

To activate this service, Tata Indicom subscribers can register their mobile number on Facebook and start receiving updates via SMS. Users can also update their Facebook status at any time by sending a text message to the short code 51555. Users will be charged Re. 1/- for every SMS sent via short code.

Users can also search/add friends, poke them, write on their wall, post messages and comment on their friends’ activities from their phone simply with an SMS.  Users can also upload their mobile photos by sending an MMS to mobile@facebook.com. Facebook users of Tata Indicom can register for this service through www.facebook.com/ mobile.

About Tata Teleservices (Maharashtra) Limited:

Tata Teleservices (Maharashtra) Limited is India’s premier telecommunication service provider licensed to provide telecommunication services in Maharashtra (including Mumbai) and Goa. It focuses on all market segments, i.e. commercial, residential and public telephony. Tata Teleservices (Maharashtra) Limited has over 7 million customers in Maharashtra and Goa. These include reputed corporates, SMEs and residential customers. The company was recently rated the No. 1 wireless operator in terms of overall customer satisfaction across Maharashtra (including Mumbai) and Goa, in surveys commissioned by the Telecom Regulatory Authority of India (TRAI). The company is listed on the Bombay Stock Exchange (BSE) (Scrip code-532371) and the National Stock Exchange (NSE) (Scrip symbol – TTML).

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