DigiVive a leading Next Generation Technology and Managed Value Added services provider today announced that Mr. Rohit Sawhney has joined Digivive as Senior Vice President ,Operations. In his new position he would be responsible for driving the business growth by strategic transformations on product, Marketing, Sales & content functions.
Mr. Rohit Sawhney brings with him an experience of over 15 years in Telecom industry. Prior to Digivive he was with Virgin Mobile from the early stages of launch as Head of VAS where he oversaw all aspects of product development from conceptualization to commercialization and was responsible for some path breaking products like integrated Social Network, IM & email. Under his leadership Virgin had the highest level of VAS penetration & P&L contribution in percentage levels vis-à-vis other industry leaders. Envio Networks, Indiatimes.com, Airtel Fixed line & Broadband business etc were part of his earlier tenures.
Commenting on the announcement Mr. GD Singh , Executive Director , Digivive Services said, “ With the rapid growth of the consumer base the VAS industry is expected to come up as one of the fastest growing sectors and Digivive is ideally positioned to deliver innovative solutions for our customers and strategic partners. With the appointment of Mr. Sawhney , we expect to trap the best of the market opportunities with his experience & expertise.”
Talking about his new role Mr. Rohit Sawhney said, “DigiVive is poised for a greater Leap in this Industry with new and innovative products which are changing the VAS industry outlook in India. Our major focus will be on Data VAS Eco System with emphasis on Mobile TV & Video based contents. We will continue to deliver consumer led innovative products, across technologies and platforms.