Ibc 2009: Web Goes Prime Time On Tv Sets With The Release Of Opera Devices Sdk 10

Opera today released the Opera Devices SDK 10, a complete Web technology-based toolkit for bringing the Web and widgets to TVs and other connected devices. With the proliferation of connected TVs in the home, Opera remains committed to delivering made-for-TV Web technology that allows for quick customization, ease of use for the consumer and the ability to port this technology cross-device with minimal effort.

Favorite features
• Hardware acceleration – Speed-up the rendering of Web pages, applications or UIs by taking advantage of an accelerated DirectFB driver.
• Extended support for silicon platforms – Opera Devices SDK 10 is now pre-ported to popular TV platforms including CE3100(Intel) and ST7105(STMicroelectronics) chipsets.
• Improved UI transitions and animations – Transitions and animations are also noticeably smoother due to CSS3 support.
• Easier on-screen navigation and improved visual presentation – Opera fine tunes the remote-control-to-screen relationship with more intuitive and predictive navigation.
• Standards compliant – Strictly standards-based, the Opera Devices SDK 10 is fully W3C compliant. This allows customers to code rich and compelling applications once and use them cross-platform or cross-device.

A guided tour of Opera 10 Devices SDK, whitepaper, screenshots and additional information is available at www.opera.com/tv.

Our point of view
“The TV experience is becoming more interactive, and Opera is playing a central role in creating that experience,” said Jon von Tetzchner, CEO, Opera Software. “With Opera Devices SDK 10, we have developed a seamless marriage of the Web and TV. Opera provides the framework for your TV experience, and with Web technology, the kind of compelling content that the consumer wants is easy to create. Moreover, we continue to work closely with Open IPTV forum, as we share common strategic goals: lower the integration cost, speed up time to market for IPTV services and enable choice for consumers.”

See it for yourself
For a more visually appealing taste of what the Opera Devices SDK 10 has to offer, visit www.opera.com/tv. If you are attending IBC in Amsterdam, be sure to check out a live demo at the Opera exhibit — Booth 3.C11. Experience the latest and ready-to-market Opera Web technology at Opera’s exhibit (Booth 3.C11). Demos on display will also include:
- Opera Devices on Dreampark, Amino, ZyXel, and Thomson, game consoles and multimedia players
- Opera Turbo on desktop and mobile
- Opera Mobile and Opera Mini

About Opera Software ASA
Opera Software ASA has redefined Web browsing for PCs, mobile phones and other networked devices. Opera’s cross-platform Web browser technology is renowned for its performance, standards compliance and small size, while giving users a faster, safer and more dynamic online experience. Opera Software is headquartered in Oslo, Norway, with offices around the world. The company is listed on the Oslo Stock Exchange under the ticker symbol OPERA. Learn more about Opera at http://www.opera.com/.

Indiamart.Com Appoints Quasar As Its Digital Agency On Record

New Delhi, 7 September 2009: IndiaMART.com, India’s largest online B2B marketplace, has appointed Quasar as its digital agency on record. It will be responsible for IndiaMART’s digital marketing campaigns, media planning and media buying. Quasar, which is a WPP company, has been selected after a vigorous multi-agency pitch.

IndiaMART.com connects global buyers with suppliers through business directories, online product catalogs, buy-sell offers, industry specific marketplaces, printed media and trade shows participation. IndiaMART.com has been ranked India’s No. 1 online B2B marketplace by the Internet and Mobile Association of India (IAMAI) in its recent study done on Information, Communication & Technology (ICT) usage among Micro, Small and Medium Enterprises (MSMEs). The independent market research, with special focus on online B2B marketplaces, accords over 85 percent preference for IndiaMART among B2B suppliers who go online, and who were interviewed by IAMAI. The study also states a 60 per cent market share for IndiaMART.com in India.

Mr. Dinesh Agarwal, Founder and CEO, IndiaMART.com said, “Being the most effective, accountable and transparent media for our business, Internet is an integral part of our marketing mix in reaching out to our target audience. With the emergence of social media, we are looking at Internet in a big way to consolidate our leadership position further. Quasar has shown sound understanding of our business and proposed scalable and performance driven solutions. Their proven expertise in the space will help us in reaching out to our target audience more comprehensively and effectively.”

Quasar Media has Microsoft, Monster.com, VISA, Kingfisher Airlines, Maruti Suzuki, GE and MakeMyTrip.com in its client list and is one of India’s largest digital services agency. “We recognize IndiaMART’s leadership in the digital B2B space and I am sure Quasar’s vast knowledge and leadership in digital services will create a successful partnership in achieving IndiaMART’s continued leadership in the B2B space”, says Mr. Deven Dharamdasani, Business Director, Quasar.

About IndiaMART.com

IndiaMART.com is India’s largest online B2B marketplace connecting global buyers with suppliers through business directories, online product catalogs, buy-sell offers, industry specific marketplaces, printed media and trade shows participation.

Founded in 1996, the company has a presence in over 100 cities pan-India. With approximately 1000 employees, IndiaMART.com offers an extensive range of value-added products and services to over 500,000 members and over 5 million global buyers across industries and verticals.

IndiaMART.com has won numerous awards over the years including Red Herring 100 Asia & Emerging India and the company has been widely covered by media such as CNBC, BBC, BusinessMoney, CNN, Businessworld, Economic Times, Financial Express, etc. Its existing investors include Intel Capital and Bennett, Coleman & Co. Ltd (Times Group), India’s largest print media group.

For more information, please visit: www.indiamart.com/press-section/

About Quasar

Quasar Media, part of Smile Interactive Group is one of the leading digital media services companies in India. It has a strong base of media services and technology. Committed to drive the digital media industry in the country it has a capability to give 360 degree services to client in the area of Digital Advertising. Digital advertising is expected to be a USD 560 million industry by 2009 with over 7% market share of the total advertising.

For more information, please visit: www.quasar.co.in

Ndtv Hindu Goes Big!

Extends its reach beyond Chennai, across India

7th September 09, New Delhi: Already making headlines with its zooming viewership, NDTV HINDU has done it again. Chennai’s own news and features channel is now on the DTH platform – Reliance BIG TV. Which means, now you can watch NDTV HINDU anywhere in India!

“With this development, we have now been able to bring Chennai to the non-resident Chennaite who can now know what’s happening in his backyard even if he isn’t there physically.”says Rajiv Lulla, CEO of NDTV HINDU.

“At Reliance BIG TV, it has always been a conscious effort to continually bring the best to our customers. We are extremely pleased to now offer the coming together of two exceptionally reputed brands in the media business – NDTV & The Hindu Group. NDTV HINDU is Chennai’s first and only city-specific English news and entertainment channel and we hope to satiate a wider audience,” said Sanjay Behl, CEO, Reliance BIG TV.

“We’re very pleased to partner with Reliance BIG TV in our continuous effort to make the channel available across a broader spectrum of audiences. BIG TV subscribers can now get to keep themselves updated on Chennai and TN on NDTV HINDU from anywhere across the country,” said Rahul Sood, Head – Distribution & Affiliate Sales of NDTV.

Reliance BIG TV is already on the fast track, increasing its presence across the country. And NDTV HINDU’s association with Reliance BIG TV means an increasingly wider reach for the channel too, which is great news for viewers and advertisers alike.

Watch NDTV HINDU bring Chennai as it happens, to India!

NDTV Hindu is now available on Reliance BIG TV on Channel no. 459. To subscribe, SMS BIGTV to 55454 or call 1800 200 9001.

Etisalat Db To Outsource It Applications & Infrastructure Requirements To Tech Mahindra

~ The association with Tech Mahindra would provide speed to market & cost efficiencies for Etisalat DB’s Greenfield venture in India~

~ Valued at over Rs 2000 crores (USD 400 million), the association is for a period of 10 years~

MUMBAI, SEPTEMBER 07, 2009: In keeping with its forthcoming roll-out of telecom services in India, Etisalat DB Telecom and its subsidiary, today, signed the LOI (Letter of Intent) with Tech Mahindra to manage the IT applications and infrastructure requirements for its proposed roll-out across 15 circles. Valued at over Rs. 2000 crores (USD 400 million), this association is intended to be spread over a period 10 years. Tech Mahindra is one of the leading IT solutions and service providers to the telecommunications industry.

Under the terms of the LOI (Letter of Intent), Etisalat DB and its subsidiary would outsource implementation of its end-to-end IT applications & infrastructure including system integration and managed services to Tech Mahindra. The prime IT applications stack for Etisalat DB involves components in the BSS (Business Support System) and OSS (Operating Support System) domain.

Drawing from Tech Mahindra’s extensive international expertise of setting up Greenfield IT operations across the world, Etisalat DB has entered into this market realistic association that will ensure faster go-to-market and a cost-effective roll-out of services.

Confirming the association, Official Spokesperson, Etisalat DB said, “Tech Mahindra has the required domain and process expertise with a proven track record as part of Etisalat’s launch of operations in Egypt. We are confident that Tech Mahindra’s exhaustive pool of IT skills and innovative delivery models will assist us in the forthcoming roll-out of service in India and delivering the best services & customer experience in the market.”

With operations across in Asia, Middle East and Africa Etisalat has built state-of-the-art telecom infrastructure and taken a leadership position of innovation and reliability among regional and international operators. Today, Etisalat offers fixed line services over the Next Generation Network and enables mobile users with a range of services and applications such as GPRS, 3G, 3.5G, 3.75G, BlackBerry, iPhone, MobileCam and others. Internet users too experience value-additions such as free anti-spam and anti-virus programmes, expanded mailboxes, upgrades of broadband connection speeds and other benefits.

In UAE, Etisalat GSM coverage has reached 100% and 3G coverage reached 99% of the populated areas. Offerings include ‘triple play’ service that includes high speed internet, TV and fixed lines through fiber optic. In addition to voice and data networks Etisalat also offers E-Vision cable TV networks. Etisalat has recently completed the nationwide upgrade of its 3G mobile network to enable mobile broadband download speeds of up to 14.4 Megabits per second (Mbps) across the UAE and other benefits. Globally, Etisalat has roaming deals with 520 operators.

About Etisalat DB Telecom Pvt. Ltd

Etisalat is today recognized as one of the largest telecommunications company in the world and also the largest operator in the Middle East with operations in 17 countries across Asia, the Middle East and Africa, servicing over 85 million customers.  The company has built up state-of-the-art telecom infrastructure and taken a leadership position of innovation and reliability among regional and international operators.  Etisalat has been ranked 140th among the Financial Times Top 500 Corporations in the world in terms of market capitalization.  The corporation is the largest contributor outside the oil sector for development programs of the UAE Federal Government, and is an award-winning socially responsible corporation. In 2008 Etisalat reported annual Net Revenues of USD 7.12 billion (approx. Rs. 35,000 crores) and Net Profits of USD 2.36 billion (approx. Rs. 11300 crores).

Etisalat DB Telecom Pvt. Ltd. is a joint venture between Etisalat and Dynamix Balwas Group. Etisalat DB and its subsidiary has the Unified Services Access License in 15 circles including Andhra Pradesh, Delhi, Gujarat, Haryana, Karnataka, Kerala, Maharashtra, Mumbai, Punjab, Rajasthan, Tamil Nadu (including Chennai), Uttar Pradesh (East), Uttar Pradesh (West), Madhya Pradesh and Bihar. These licenses enable the Company to provide a full spectrum of telecom services covering a population of over 900 million across these circles. Under the license the Company can also provide Internet Telephony, Internet Services and Broadband Services. The company is headquartered in Mumbai.

Etisalat DB’s services will include national & international long distance telephony solutions, full range of prepaid & postpaid products, national & international roaming and Value Added Services.

About Tech Mahindra

Tech Mahindra is a leading provider of solutions and services to the telecommunications industry, majority stake owned by Mahindra & Mahindra Limited, in partnership with British Telecommunications plc. With total revenues of Rs 4464.7 crores in the year ended March 31, 2009, Tech Mahindra serves telecom service providers, equipment manufacturers, software vendors and systems integrators. Tech Mahindra solutions enable clients to maximize returns on IT investment by achieving fast time to market, reduced total cost of ownership and high customer satisfaction. Tech Mahindra achieves this through its domain and process expertise, distinctive IT skills, research and development, proven innovative delivery models and approach to off shoring.

The Company acquired 31% stake in Satyam Computer Services Ltd, since rebranded Mahindra Satyam, through a preferential allotment in April 2009. Tech Mahindra now holds 42.70% shares in Mahindra Satyam through its subsidiary Venturbay Consultants Private Limited.

Assessed at SEI-CMMi Level 5 and PCMM Level 5, Tech Mahindra’s track record for value-delivery is supported by 25000 professionals who provide a unique blend of culture, domain expertise and in-depth technology skill-sets. Its development centres are ISO 9001:2000 & BS7799 certified. Tech Mahindra has principal offices in the UK, United States, Germany, UAE, Egypt, Singapore, India, Thailand, Taiwan, Malaysia, Philippines, Canada & Australia

Snapfish By Hp Inks A Deal With Ebay India To Launch Co-Branded Photo Center

Photo center to allow eBay users to upload and share personal pictures, create personalized photo gifts instantly

INDIA, September 07, 2009 –Snapfish (www.snapfish.in) – world’s leading consumer online photo service by HP – today announced a partnership agreement with eBay India (www.ebay.in), the leading eCommerce marketplace in the country.

The collaboration facilitates the launch of a co-branded Photo Center, enabling over 3 million eBay India users to print, share and store unlimited number of photographs. With Snapfish Photo Center, eBay users can choose from a wide array of products ranging from photo greeting cards, t-shirts, mugs, sporty drinking bottles, money boxes, calendars, stickers and much more, to create and order fully customized photo gifts online.

“There has been a pragmatic shift in the consumer purchasing behavior in the recent times. An increasing number of consumers are vouching for the online shopping getaways, owing to the growing internet penetration, ease of use and the enormity of options available”, statedBala ParthasarathyManaging Director, Asia Pacific and Latin America, Snapfish, Hewlett Packard at the announcement. “The partnership with eBay India, the most popular online shopping portal in the country, enables us to enrich the eBay consumer experience by offering them the convenience of uploading and sharing their memories as well as creating personalized products instantly”, he added.

According to a Mastercard Worldwide survey published in May this year, Indian customers shopped online more frequently in the fourth quarter of 2008 than in the same period the previous year.

According to Kashyap Vadapalli, Director-Marketing, eBay India, “As the globally preferred brand for shopping online, eBay continuously works towards bringing in innovative products and services to the growing base of Indian online shoppers. The strategic alliance with Snapfish by HP provides us an opportunity to further expand our offerings, enabling our consumers to customize products with their personal pictures and purchase them online.”

About eBay India

eBay India (www.eBay.in), India’s leading online marketplace, is India’s biggest online trading community where anyone can sell or buy almost anything. eBay India is a trading platform offering auctions, fixed price and classifieds modes of person-to-person trading. There is a wide range of products listed on eBay India in an array of categories including Technology, Lifestyle, Collectibles and Media. eBay India is a 100% subsidiary of eBay Inc.

About Snapfish by HP

Snapfish by HP (www.snapfish.in), is the leading online photo service in the world with over 60 million members in 22 countries, and is adding a quarter billion new pictures per month. Snapfish offers consumers free online photo sharing, unlimited online photo storage and professionally developed digital camera prints for as low as Rs.2.95 only (4×6 size).

About HP

HP focuses on simplifying technology experiences for all of its customers – from individual consumers to the largest businesses. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world’s largest IT companies, with revenue totaling $113.1 billion for the four fiscal quarters ended July 31, 2008. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.

Hiraj.com Offers an Online Baby Diary for Parents to Capture, Share and Record their Baby’s Journey to Life

New Delhi, Delhi, India, Monday, September 07, 2009
Having your first baby is a once in a lifetime experience that parents naturally want to share with family and friends. Nowadays, relatives and friends often live in different cities, or even countries, making it difficult to peep into the baby’s life which is why Hiraj.com offers a useful solution allowing parents to share. Now with Hiraj.com create an online baby journal, baby diary and share the growth and development of the baby with loved ones, no matter where they live around the globe, via a simple, collaborative and safe website.

Parents can capture and share all important moments of their baby’s life with simple online tools such as photo albums, videos, journals, and more. Family and friends can not only monitor the baby’s every step from around the globe, but can also actively participate by writing comments and checking updates on baby diaries, photos and videos. Hiraj.com unique features make it easy for parents to celebrate and share their baby’s development with family and friends around the world.

The founders of the website Naveen and Vaishali relocated from India to Leeds in 2002. After the birth of their first son in January 2008 it was hard for them to share growth and development of their first son with friends and family back in India. So they started Hiraj.com in April 2009 to record their child’s first movements, first steps, first words and their everyday journey. Since then they’ve been using Hiraj.com as a way to keep friends and family in the India updated. “I can’t imagine not having our family and friends back home watch Aryan grow up” says Naveen from Leeds. “He changes daily, something his grandparents [in India] are eager to be a part of. Hiraj.com has been a real lifeline for us” say Aryan’s grandparents.

Privacy and security is of utmost importance to all parents, which is why Hiraj.com is complete “invite-only” network, allowing access only to those who have been personally invited by the parents to view their child’s baby diary thereby maintaining its privacy.

A quick overview of Hiraj.com and its services:

Hiraj.com is a free and easy to use online baby journal for parents enabling them to record their child’s first movements, first steps, first words and their everyday journey. Hiraj.com is a completely personalized platform which is all about the child, letting you combine and arrange all their information in a single place.

- Personalised Baby Diary – Make a baby diary, choosing from a range of designs themes and write blogs with pictures of your baby. Hiraj.com is truly personalised around the child, letting you combine and arrange all their information in a single place. It is simple to use, easy to share and it’s Free!

- Baby Book – You can create and send a personalised baby book to your friends and family with different themes, which allows them to see the daily upbringing of the baby.

- Privacy and Security – The biggest feature of the website is its privacy controls and security features. We have tools on our website where parents can make the information public or private i.e. if parent don’t want to share certain pictures with friends and family all they have to do is click on private. This information will only be viewed by them and not be shared unless they make it public again.

- Create multiple baby journal- Family members can share the growth of more than one baby at the same time. The multiple baby diaries of your Child could be shared between the invited users.

- Timeline – Create a timeline, milestones and favourites from pregnancy to baby’s first birthday, including first crawl, steps, tooth, word and more.

- World Health Organisation Growth Chart plotter – Parents can plot babies Weight & Height and can immediately see how the baby is doing compared to WHO standards.

- Wish List- Create Wish list and Gift lists for your baby’s name ceremony first Diwali, Eid, Christmas, Birthday or forthcoming festivals.

- Health Checks – Record regular health checks and eating habits in the form of pie charts, write medical notes and keep list of the vaccinations your baby had.

- Family Tree – You can make a family tree with pictures, relationship and birth information about parents, grandparents, great-grandparents and siblings.

- Introduction pages – A special dedicated area for parents to provide an introduction of their baby with birth information, photos and share the joy of First day, Naming ceremony and Coming home information!

- Photo & Video Gallery – Make the best of your digital or video camera and record all the unforgettable moments and share pictures in the form of Post Cards with your friends and family.

- Visitor’s book – Your family and friends can write and leave wonderful messages on your baby’s visitor book. It also allows you to view which family and friends have visited your baby’s diary and give them the opportunity to view your baby’s diary.

- Birthday Reminders – Keep a record of your friends and families’ Birthday, set a countdown and wish them automatically by setting up the date, so no more of forgetting birthdays of your loved ones.

- Baby Names: You can search from a list of more than 6000 thousand baby names with meanings and their origins.

It is an amazing gift for expectant mums or anyone with a new-born baby. To join Hiraj.com or learn more about its online service, please visit www.hiraj.com.

About Hiraj.com

Hiraj.com is an online baby journal where parents can collate important and vital information about their baby’s growth and preserve those precious memories which would otherwise fade with time.

Samsung Ultra Touch mobile sponsors ibibo.com’s fashion photography initiative

New Delhi, September 3, 2009: In its endeavor to reach out to the trendy, fashion oriented consumers , Samsung Mobile has become the sponsor of ibibo iFashion Photographer. Samsung will be using the 8.0MP Samsung Ultra Touch mobile to lead this association since even fashion photographers can even shoot with this phone, given its superior camera performance. ibibo.com’s initiative for fashion photography is fast becoming the largest fashion photography network online, with iFashion Photographer entering Season 3. The premise is exciting for budding fashion photographers across India. A unique opportunity to shoot international models with the best make-up artist and stylist, under the supervision of India’s leading fashion photographer, Jatin Kampani.

Samsung Ultra Touch Phone found ibibo iFashion Photographer platform extremely interesting and relevant to the product. As part of the initiative, photography enthusiasts participate by simply uploading their photos on ibibo.com. The ibibo community votes for the photos they like best. The judge of the competition, Jatin Kampani, chooses the top 5 Fashion Photographers of the season. The 5 will get to win a Samsung Ultra Touch mobile each.

“  Samsung Ulta Touch re-defines perfectionism in style, design and technology in full touch .Through the interactive platform of this contest. We are seeking to communicate the superior multimedia features of the Samsung Ultra Touch like its embedded 8 megapixel camera with dual power LED flash and smile shot mode that ensures that customers can capture incredible photographs on this phone.” states Mr Sunil Dutt, Country Head, Samsung Telecom Division, Samsung India Electronics Ltd.

“We couldn’t be more pleased to welcome a global brand of the caliber of Samsung as our partner. With this brand association, we couldn’t have hoped for better fit for our fashion photography initiative,” said Ashish Kashyap, CEO, ibibo.com.

ibibo has been providing unique applications to brands to reach out to relevant target audiences online, who, in turn become viral marketers and promote the brand applications amongst their friends and followers.

About ibibo.com:

ibibo.com is India’s first entertainment and talent based social network. It gives the youth of India a unique platform to showcase their talent, express themselves, create their own social network, audience and fan club and hence get recognition.

Access to the right kind of target audience is motivating corporate, brands and movie production houses to opt for ibibo as the most effective platform to engage with their consumers. ibibo.com enables them to leverage the viral power of the social network and to intimately interact and engage with their customers. ibibo creates customized branded applications for advertisers to target the right set of audience.

ibibo.com was launched in January 2007 and it has continually evolved by listening to and then meeting the intrinsic needs of the country’s young people. The core age group is 18-24, with a male, female ratio of 70:30. The ibibo community is currently more than 4 million strong, making it the largest India based social networking site in the country. And most importantly, 59% of user base is from tier 2 and tier 3 cities and towns of India. BusinessWeek recently listed ibibo.com in the Global Top 50 Tech Start ups.

Vaseline gets digital with Zapak.com

Mumbai, 3 September 2009: Vaseline Healthy White, the latest product offering of Vaseline has gone digital with Zapak.com. Zapak.com has created an online engagement platform for Vaseline Healthy White. This platform allows users to play games, read about skin care, join communities and more.

Your browser may not support display of this image. There is also a ‘Vaseline Confidence Challenge’ for the users where they first have to register themselves on www.vaselinebodyvibe.zapak.com and join the Vaseline Body Vibe community where based on their archetypes such as Style Icon, Thinker, HiFlyer, and Adventurer the participants will upload their full size photographs till 9th September.

The winners of the challenge will be given exciting gifts such as; grooming session with Sabira Merchant, a Pass to a 2 day Management Workshop, Landmark Subscription for a year, 15 days trekking trip to Himalayas.

Adding to this, Mr. Shoumyan Biswas of Vaseline said: “We are constantly exploring innovative ways to create relevant and sticky experiences to engage our target audience such that they feel compelled to evangelise the experience among their peers and rope in more numbers with each successive visit/experience. We have chosen to align with Zapak for the launch of Vaseline Healthy White since no one understands gaming better than they. We are confident of reaching out and engaging a sizable chunk of our target audience through the gaming route on the web.”

Commenting on this association Mr. Arun Mehra, Chief Marketing Officer, Zapak Digital Entertainment Ltd. said: “Zapak with its expertise in the online space offers complete creative digital solutions to brands. Vaseline wanted to create an online platform for their new product Vaseline Healthy White to create brand awareness amongst its TG in the digital space. This microsite did just that and it will give an opportunity to young girls to show off their talent and be associated with one of India’s most trustworthy skincare brands.”

About Zapak Digital Entertainment Ltd.:

Zapak is India’s largest gaming company that addresses the complete value chain for Online Gaming. With currently over 6.5 million registered gamers, Zapak.com is not only the largest casual gaming sites in the country but amongst the top gaming sites in the world.  Zapak Gameplexes are the first of its kind, large-format dedicated gaming cafes with high- speed broadband and High-end PCs. There are 70 gameplexes present in 35 cities all across India to provide the Indian games world-class shared access. There will be about 500 Gameplexes all across the country in a year’s time. Zapak Games, the Licensing & merchandising arm of Zapak has created one of India’s largest retail distribution network with presence in over 4000 retail outlets across 50 cities all across India. Zapak Games has successfully distributed a lot of movie merchandise such as Bhootnath, Love Story 2050, Hari Puttar, Rock On and Drona. It has also launched merchandise around a popular TV animation called Bakugan. Zapak also plans to bring to India some of the world’s best MMOG titles by internationally renowned developers. There are plans to introduce at least 5-6 MMOG’s with 2 titles to be launched this year. The first title in the series being ‘Crazy Kart’ in association with Shanda Interactive Entertainment Ltd. was launched in September ’08. Zapak Live is the BTL arm of Zapak that does a large number of tournaments, championships, events and conferences around the gaming space.

Zapak Digital Entertainment Limited has started a gaming revolution in India. This gaming destination is now a buzzword amongst gamers (Newest Buzz Awards, ’08), reaching them across all possible touch points. At the Asia Brand Congress ’07 and then again in ‘08, under the category of Brand leadership in India, Zapak won the award for the Internet Business.

Way2SMS Achieves Five Million Subscribers

Adding 25000 users per day: V V Raju

Hyderabad, September 2, 2009:

Way2SMS, India’s largest free SMS service provider has achieved an unprecedented milestone by getting five million subscriptions. This allows the Hyderabad based SMS service provider to enter into the big league of web portals. Way2SMS records twenty five thousand new subscriptions per day, which makes it one of the fastest growing web portals in the country.

Sharing his excitement, Mr. V V Raju, Founder and CEO said “Recording five million subscriptions is phenomenal success for any web portal. Only few online players have achieved it but we are the first free SMS provider to make it. Way2SMS has become part of millions of lives by carrying their emotions and feelings. We will continue to live up to the expectations of our users who have faith in way2sms to communicate with their near and dear.”


  • Way2SMS is the first web portal to introduce free SMS
  • It offers variety of web enabled services on mobile for free. User can get e-mail alerts on mobile besides sending messages for free.
  • It has taken two years and seven months to achieve five million users.
  • Way2SMS office strength was four people when it was founded in 2006 and forty one today.
  • 3.5 millions of messages are being processed by the web portal each day.
  • Web to mobile messaging besides e-mail is gaining popularity on internet among  netizens and youngsters
  • 82 percent of way2SMS users are aged between 18-30
  • The web portal records 150 million page views per month

About Way2SMS

Way2SMS (http://www.way2sms.com), a division of Way2Online Interactive India Pvt Ltd, is the India’s largest messaging portal. Founded by young entrepreneur V V Raju and headquartered in Hyderabad, India, it provides users with advertisement funded free, web-based, text messaging services.  GPRS enabled mobile-phones users can also send messages via the company’s WAP portal:http://wap.way2sms.com. Way2SMS brings mobile-phone users and advertisers together for a winning mobile advertising proposition. Way2SMS has a large client base that includes the who’s who of the advertising, banking and marketing fraternity.

LG to launch the revolutionary LG GM730 3G-enabled smartphone in India

- LG GM730 comes equipped with LG Appstore and S Class User Interface –

MUMBAI – September 2, 2009 – History was created today as two leading technology innovators joined hands to offer the country the best of technology in the field of mobile communications. LGEIL worked with Qualcomm to launch the most awaited smartphone in the country – GM730. Based on Qualcomm’s Mobile Station Modem™ (MSM™) 7201A chipset, the GM730 is the latest offering by LG, with 3D S class user interface and convenience of Windows Mobile. GM730 is LG’s expansion of its touch screen portfolio into smartphone category, offering two step easy e-mail setup, faster downloads through 3G and host of other features.

Realising the potential of the smartphone market in the country, LG invested in a specialised team of people who could understand the consumer requirements which finally resulted in the LG GM730. The company targets a 20% share in the touch screen mobile segment, taking the total revenue from the mobile communication division higher by 15%

“We are extremely happy about our association with the world’s greatest players in technology. The uber combination of Windows Mobile, S Class User interface and 3G feature developed a great smartphone in the form of LG GM730. The LG-GM730 is designed for fast and easy operation so that users can experience the latest smartphone features without spending too much time or effort with the user manual,” said Mr. Anil Arora, Business Group Marketing Head, Mobile Communications, LG Electronics India Pvt. Ltd.

With the new addition to the smartphone series by LG, the phone brings an ease of operating for everyday tasks. The smartphone is highly functional and the integrated S-Class UI enables finger friendly touch operation, where WM’s usability is enhanced by dynamic 3D graphics, large font and short cut icons. Also, the S Class UI has favourite menu items like email, scheduler and contacts, where each function is interlinked for direct access. Never get lost on your way thanks to onboard GPS and Navigation solution. Above all, GM730 boasts of 11.9mm thickness and is designed with a rounded edge profile to maintain the sleek and slim design of GM730.

The LG GM730

Built around a 3D cube layout, the S-class UI of LG GM730 and Windows Mobile combination makes the device quite easy to operate. Email, for example, is easier to set up and use because the phone’s schedule and contact lists are connected. This means users can send and receive messages using less key presses than on regular smartphones, making the process of sending an email smoother than ever.

Advanced multimedia features such as a 5 megapixel camera, MP3 player and numerous action-packed games make this phone a full-featured entertainment device.

The LG-GM730 incorporates LG’s signature style with a slim, seamless profile and smooth, stylish rounded edges. At just 11.9 mm and highlighted by an elegant chrome band, this slim handset is the perfect on-the-go device for new as well as experienced smartphone users.

Writing and sending an e-mail to an address already in the contact list is just one tap away. Folders from Outlook on home or office computers sync perfectly with the LG-GM730 which means the information on any device is the most current one. Push email means instant notification of incoming messages, eliminating the need to log in manually and check for new mail. Despite its small size, the LG-GM730 still manages to pack in all the essential productivity software with room to spare.

Networking on the Map Service, a navigation-based social networking service, enables users to see where their friends are while communicating in real time. GM730 also comes equipped with a GPS for easy navigation through unknown areas. Offered at an attractive price of Rs XXXX (TBD), the LG-GM730 will be available nationally in all retail stores from September 2009.

LG GM730 launch coincides with the opening of LG Application Store, which expands the capability of LG’s smartphones. Currently there are 1400+ apps available out of which more than 100 are available free of charge to LG handset users. The quick key on LG Smart Home Screen provides easy one touch access to LG Application Store.

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About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of $44.7 billion, LG comprises of five business units – Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world’s leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both A Global Partner of Formula 1™ and A Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event.

The LG Electronics Mobile Communications Company is a leading global mobile communications and information company. With its cutting-edge technology and innovative design capabilities, LG creates handsets that provide an optimized mobile experience to customers around the world. LG is pursuing convergence technology and mobile computing products, while continuing its leadership role in mobile communication with stylish designs and smart technology. For more information, please visit www.lge.com.

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