Ozone Media, the pioneer of ad-networks in India, announces the appointment of Chetana Anagol as Vice President – Operations and Delivery. Chetana will play a vital role in the expansion strategy of Ozone Media across geographies and be instrumental in achieving revenue and business growth in global markets. Prior to this, Chetana was with AOL.
With a deep understanding of the ecosystem that connects Advertisers with Publishers in the Digital Media industry, Chetana will provide strategic leadership and direction to the backbone of the delivery. She will oversee Publisher Management, Ad-operations, Campaign Management, Business Intelligence and Sales Planning functions.
“Operational excellence is one of our key business priorities and we are thrilled to have a person of Chetana’s calibre leading this area of work. She brings significant industry experience, critical insights with a proven track record in the internet industry,” said Kiran Gopinath, Founder and CEO, Ozone Media.
“In today’s digital media space, an ad-network demarcates itself with the ability to reach an effective audience and offer a genuine value-add to the online user. This is only possible through well-combed consumer insights, deep understanding of audience segmentation across geographies and demographics, and technology solutions that connect and capture the relevant users to the product. Ozone Media is focusing on these areas and enhances them further with a personalized approach to understanding the advertiser’s needs. I am excited about the opportunity to join Ozone Media and look forward to contribute to this growth,” said Chetana.
Chetana’s key achievements and core competencies include operations management, Digital Publishing for Global Markets, Strategic Planning, turning around operations and translating vision into a concrete reality.
Chetana has over 18 years of global experience in the Silicon Valley and India where she worked with technology and operations. During her tenure with AOL, Chetana moved across various leadership roles and developed an innate understanding of the media business. As Vice President for AOL Media, Chetana was responsible for supporting digital publishing for US, EU, and ANZ portals. She built many impactful operations from ground up and generated significant revenue that got India operations reckoned with having some of the best global talent. She re-shaped the perception of “execution-shop” into a vital thought-partner. Her natural leadership instinct culminated into starting the Women’s Network at AOL India where she contributed tangibly to improve professional growth of women at the workplace.
Prior to AOL, she worked in cutting edge technology companies such as Commerce One, Go.com, Internet Shopping Network, Worldview Systems (Travelocity), to name a few. She has extensive global experience in the online industry supporting international market audiences on the world’s top portals and verticals with content, ecommerce, and technology solutions.