~ MTS BLAZE Day enabled a never before opportunity for MTS customers to cruise super luxury cars from Audi’s stable at India’s first international F1 track~
- The event designed to engage, excite and reward key customers of MTS
- All participants briefed thoroughly by Indian & German professional driving instructors to ensure safety on the Formula 1 track
Sistema Shyam TeleServices Limited (SSTL) that nationally operates its telecom services under the MTS brand with over 16 million wireless customers celebrated Blaze Day powered by Audi Gurgaon – an adrenaline charged, power loaded driving experience for not just the racing enthusiasts but all thrill seekers. The participants including key customers of MTS and its NGO partner – Smile Foundation got a chance to get behind the wheel of some of the finest cars from Audi at Buddh International Formula 1 circuit in Greater Noida.
BLAZE Day celebrates the spirit of speed that is at the heart of MTS’ mobile broadband service – MBlaze. MTS provides High Speed Mobile Broadband services under its flagship brand MBlaze that stands for high speed internet and cutting edge mobile broadband. Audi cars are unmatched in their safety and superior machinery and thus, speed being the common binding factor that brings the two global brands together.
According to Amitesh Rao, Director Brand & Media, MTS India – “The Blaze Day is in line with our belief of innovation and speed. Our endeavor is to provide our customers with access to the information super highway through high speed mobile internet services. The coming together of MTS and some of the finest Audi cars including the Audi R8 and Audi RS5 at this event underlines the element of SPEED that we stand for.”
Though BLAZE Day was about thrill and adrenaline rush, it was the preparation and safety measures that made the event a success. To ensure safety on the Formula 1 track, all participants were briefed thoroughly by Indian & German professional driving instructors.