Bundling Mobile Needs Into A Single Subscription

Telenor is now launching a new mobile bundle aimed at the small business. The new offer bundles, for the first time, a business subscription for mobile voice and mobile broadband services with a mobile phone, into a single product at a fixed price.

“Many business customers in the SMB market have similar requirements and purchasing habits to customers in the private market. They want attractive mobile phones and mobile broadband and are attracted by good offers,” says Abraham Foss, Head of Business Markets at Telenor.

This bundle will meet an ever-increasing need for simplification and cost control in the SMB market.

“Numerous small and medium-sized businesses are expressing a desire for simpler services and pricing, not least so that they can have predictable costs when it comes to their mobile phone and mobile broadband usage. These are the customers whose needs we now want to satisfy better,” adds Foss.

This is the first time that Telenor is offering a business subscription for mobile voice and mobile broadband services and combining it with attractive mobile phones in the same bundle for the business market. “Telenor Sweden launched a similar bundle in 2008. The experience from this has been very positive and indicates that such solutions meet a real need, especially for small businesses,” says Foss.

The “Bedriftspakke” bundle will be available in three versions, tailored to different requirements and usage levels.

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